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    <loc>https://www.impulsonics.com/news-1/dr-luke-cox-ceo-features-on-physics-world-weekly-podcast</loc>
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    <lastmod>2026-03-12</lastmod>
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      <image:title>Updates - Dr Luke Cox CEO features on Physics World Weekly Podcast - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <loc>https://www.impulsonics.com/news-1/ceo-dr-luke-cox-appears-on-the-enterprise-sessions</loc>
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    <lastmod>2026-02-04</lastmod>
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      <image:title>Updates - CEO Dr Luke Cox appears on The Enterprise Sessions - Make it stand out</image:title>
      <image:caption>Dr Cox talks to Professor Barbour</image:caption>
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    <loc>https://www.impulsonics.com/news-1/ceo-luke-cox-featured-in-science-news-explores</loc>
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    <lastmod>2026-01-15</lastmod>
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      <image:title>Updates - CEO Dr Luke Cox featured in Science News Explores - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <loc>https://www.impulsonics.com/news-1/sound-waves-unsticking-cells-could-save-billions-by-stopping-bad-clinical-trials-before-they-begin</loc>
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    <lastmod>2025-11-05</lastmod>
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      <image:title>Updates - Sound waves unsticking cells could save billions by stopping bad clinical trials before they begin - Make it stand out</image:title>
      <image:caption>(L-R) Luke Cox (CEO), Adam Price (Acoustic Engineer), Ximena Vasto Anzaldo (Cell Biologist)</image:caption>
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    <loc>https://www.impulsonics.com/news-1/dr-luke-cox-appearing-on-bcfms-love-and-science-radio-show</loc>
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    <lastmod>2025-11-03</lastmod>
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      <image:title>Updates - Dr Luke Cox appearing on BCFM’s Love and Science radio show - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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  <url>
    <loc>https://www.impulsonics.com/news-1/impulsonics-to-showcase-acoustic-wave-technology-at-elrig-drug-discovery-2025</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-09-23</lastmod>
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      <image:title>Updates - Impulsonics to Showcase Cell Passaging Technology at ELRIG Drug Discovery 2025 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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  <url>
    <loc>https://www.impulsonics.com/news-1/the-future-of-contactless-manipulation-acoustic-waves-vs-lasers-and-em-fields</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-08-27</lastmod>
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      <image:title>Updates - The Future of Contactless Manipulation: Acoustic Waves vs. Lasers and EM Fields - Make it stand out</image:title>
      <image:caption>Acoustically gathered microparticles</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/635fd1514e386916821add65/496277e2-b86c-4281-bae9-d447e5d01177/Levitation+device.png</image:loc>
      <image:title>Updates - The Future of Contactless Manipulation: Acoustic Waves vs. Lasers and EM Fields - Make it stand out</image:title>
      <image:caption>Acoustic levitation</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/635fd1514e386916821add65/9a9d1bd6-e0bc-4c37-a4b9-5b1c4bad14de/Silica_Nanosphere_in_Optical_Tweezer.jpg</image:loc>
      <image:title>Updates - The Future of Contactless Manipulation: Acoustic Waves vs. Lasers and EM Fields - Make it stand out</image:title>
      <image:caption>A nanoparticle (diameter 103 nm) trapped by an optical tweezer. Credit - Steven Hoekstra</image:caption>
    </image:image>
    <image:image>
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      <image:title>Updates - The Future of Contactless Manipulation: Acoustic Waves vs. Lasers and EM Fields - Make it stand out</image:title>
      <image:caption>Shanghai Maglev Train. Credit - Max Talbot-MInkin</image:caption>
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  <url>
    <loc>https://www.impulsonics.com/news-1/introximena</loc>
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    <lastmod>2025-07-17</lastmod>
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      <image:title>Updates - Impulsonics Introducing: Dr. Ximena Vasto Anzaldo, Cell Biologist</image:title>
      <image:caption>Innovation thrives at Impulsonics thanks to talented individuals like Dr. Ximena Vasto Anzaldo. As our expert cell biologist, her work is crucial in our mission to make biotech automation simple and scalable so scientists can focus on the problems that matter. And to celebrate Ximena recently earning her doctorate, we asked her to tell us a little more about herself and what she does at Impulsonics.</image:caption>
    </image:image>
    <image:image>
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      <image:title>Updates - Impulsonics Introducing: Dr. Ximena Vasto Anzaldo, Cell Biologist - If Impulsonics had a coat of arms what would you put on it and why?</image:title>
      <image:caption>If Impulsonics had a coat of arms, I would add a unicorn to represent the uniqueness of our technology and a lion beside it to represent the strength and robustness of acoustic manipulation. I would also include a crown on the top of the coat to represent that we are at the leading edge of acoustic manipulation technology, 4 horses inside of the shield to represent the driving force of the company (Luke, Amanda, Adam and me), 1 cell with concentric circles around it to represent our biology advisor James, 2 ants to represent our Engineering advisors Bruce and Ant and 1 rose for our board director Steve.</image:caption>
    </image:image>
    <image:image>
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      <image:title>Updates - Impulsonics Introducing: Dr. Ximena Vasto Anzaldo, Cell Biologist - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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  <url>
    <loc>https://www.impulsonics.com/news-1/read-out-slas-poster-cell-passaging-made-simple-using-acoustic-waves</loc>
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    <lastmod>2025-06-25</lastmod>
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      <image:title>Updates - Read our SLAS poster: cell passaging made simple using acoustic waves - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
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    <loc>https://www.impulsonics.com/news-1/what-is-cell-passaging-and-why-is-it-so-important</loc>
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    <lastmod>2025-06-05</lastmod>
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      <image:title>Updates - What is cell passaging and why is it so important? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/635fd1514e386916821add65/491883c5-96c3-4d4b-822b-ea9b8249d17c/PHOTO-2025-06-03-12-34-14.jpg</image:loc>
      <image:title>Updates - What is cell passaging and why is it so important? - Make it stand out</image:title>
      <image:caption>Cell passaging in action</image:caption>
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  <url>
    <loc>https://www.impulsonics.com/news-1/impulsonics-ceo-profiled-by-scienceadviser</loc>
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    <priority>0.5</priority>
    <lastmod>2025-05-14</lastmod>
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      <image:title>Updates - Impulsonics CEO profiled by ScienceAdviser - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/635fd1514e386916821add65/3d710bde-65a0-4261-9bed-2d783b80f3c7/BII+Innovation+Day+_+25-04-29_39154.jpg</image:loc>
      <image:title>Updates - Impulsonics CEO profiled by ScienceAdviser - Make it stand out</image:title>
      <image:caption>Luke, speaking recently, at the BII Innovation Day 2025.</image:caption>
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  <url>
    <loc>https://www.impulsonics.com/news-1/impulsonics-ceo-attends-bii-innovation-day-as-runner-up-in-science-prize</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-05-02</lastmod>
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      <image:title>Updates - Dr Luke Cox presents at BII Innovation Day as part of Science Prize for Innovation - Make it stand out</image:title>
      <image:caption>The Science Magazine Team &amp; Innovation Prize finalists &amp; winner. (Top L-R: Science Editor-in-Chief Holden Thorp, Science Senior Editor Michael Funk, Associate Director of Sales Roger Gonçalve. Bottom L-R: Finalist Dounia Abbadi, finalist Luke Cox, winner Xiaojing Gao) Photo credit: Esben Zøllner Olesen for BioInnovation Institute (BII)</image:caption>
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      <image:title>Updates - Dr Luke Cox presents at BII Innovation Day as part of Science Prize for Innovation - Make it stand out</image:title>
      <image:caption>Dr Cox presenting at the BII. Photo credit: Esben Zøllner Olesen for BioInnovation Institute (BII)</image:caption>
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  <url>
    <loc>https://www.impulsonics.com/news-1/how-acoustic-levitation-technology-could-improve-your-chocolate</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-04-16</lastmod>
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      <image:title>Updates - How acoustic levitation technology could improve your chocolate - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/635fd1514e386916821add65/e4786357-54a9-4061-9e12-aba96c2072b6/Levitation+device.jpg</image:loc>
      <image:title>Updates - How acoustic levitation technology could improve your chocolate - Make it stand out</image:title>
      <image:caption>A tractor beam</image:caption>
    </image:image>
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  <url>
    <loc>https://www.impulsonics.com/news-1/watch-our-dancing-with-the-cells-video</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-04-09</lastmod>
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  <url>
    <loc>https://www.impulsonics.com/news-1/dancing-with-the-cells-impulsonics-featured-in-bii-amp-science-magazine-prizenbsp</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-04-07</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/635fd1514e386916821add65/a344eaa1-1a31-4500-9d4a-8341f8d6cd50/Acoustically+gathered+microparticles.jpg</image:loc>
      <image:title>Updates - “Dancing with the Cells” Impulsonics featured in BII &amp;amp; Science Magazine Prize for Innovation&amp;nbsp; - Make it stand out</image:title>
      <image:caption>Acoustically gathered microparticles</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/635fd1514e386916821add65/45f656a6-fc9d-4c26-91af-6c07ab792795/01+Diamond+being+levitated.jpg</image:loc>
      <image:title>Updates - “Dancing with the Cells” Impulsonics featured in BII &amp;amp; Science Magazine Prize for Innovation&amp;nbsp; - Make it stand out</image:title>
      <image:caption>A levitatating diamond</image:caption>
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  <url>
    <loc>https://www.impulsonics.com/news-1/luke-cox-ceo-of-impulsonics-inspires-future-innovators-at-local-school-science-fair</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-03-24</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/635fd1514e386916821add65/998a38e9-24a1-43b9-ad19-370b48ce1c11/Hambrook5a.jpg</image:loc>
      <image:title>Updates - CEO of Impulsonics Inspires Future Innovators at Local School Science Fair - Make it stand out</image:title>
      <image:caption>Luke meeting students at Hambrook Primary School</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.impulsonics.com/news-1/impulsonics-completes-successful-field-testing-with-the-armstrong-group</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-03-13</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/635fd1514e386916821add65/c5295880-6c43-488e-8a85-714c90d265ea/Ximena+DHB+1.jpg</image:loc>
      <image:title>Updates - Impulsonics Completes Successful Field Testing with The Armstrong Group - Make it stand out</image:title>
      <image:caption>Ximena Vasto at the Dorothy Hodgkins Building</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/635fd1514e386916821add65/1741696484106-18J3ZFFU9399XXU6NS18/Ximena+close+up.JPG</image:loc>
      <image:title>Updates - Impulsonics Completes Successful Field Testing with The Armstrong Group - Ximena Vasto</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/635fd1514e386916821add65/1741861541558-GQZU0D2I9KMT5D70UHQJ/Dr+Mina.png</image:loc>
      <image:title>Updates - Impulsonics Completes Successful Field Testing with The Armstrong Group - Dr Mina Aleemardani</image:title>
      <image:caption />
    </image:image>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/635fd1514e386916821add65/1741696366544-MXNKOF1PHEUQ0TV0A7PR/Norah-Jane-Prendergast-Cropped.jpg</image:loc>
      <image:title>Updates - Impulsonics Completes Successful Field Testing with The Armstrong Group - Norah-Jane Prendergast</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/635fd1514e386916821add65/1741861733136-5M0Y8DOSH5W9ALFLJXYZ/Ximena+DHB+2.JPG</image:loc>
      <image:title>Updates - Impulsonics Completes Successful Field Testing with The Armstrong Group - Ximena Vasto at DHB</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/635fd1514e386916821add65/1741862026524-AEOKIY64R2EYHN3EYW99/Norah.png</image:loc>
      <image:title>Updates - Impulsonics Completes Successful Field Testing with The Armstrong Group - Norah-Jane Prendergast at DHB</image:title>
      <image:caption />
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  </url>
  <url>
    <loc>https://www.impulsonics.com/news-1/slas-international-2025-three-key-takeaways</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-02-24</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/635fd1514e386916821add65/268bb0ae-396e-41bf-a1af-37c390202f5f/20230226_120541.jpg</image:loc>
      <image:title>Updates - SLAS International 2025: Three Key Takeaways - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/635fd1514e386916821add65/86eb15fe-1cbb-4711-9342-923ebfc42f49/Screenshot_20250213_164514_Gallery.jpg</image:loc>
      <image:title>Updates - SLAS International 2025: Three Key Takeaways - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
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  <url>
    <loc>https://www.impulsonics.com/news-1/where-to-find-impulsonics-at-slas-international-2025</loc>
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    <priority>0.5</priority>
    <lastmod>2025-01-27</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/635fd1514e386916821add65/f5d479b4-25db-4458-88b6-3b4948d5ab31/Luke+SLAS.jpg</image:loc>
      <image:title>Updates - Where to find Impulsonics at SLAS International 2025</image:title>
      <image:caption>Luke is presenting a poster Cell passaging automation made simple using acoustic waves, which he’ll be presenting actively at poster number 1133-B on Monday 27th January 2:00pm - 3:00pm. You can also find him with our friends at Matrix Fluidix, who are at Stall 2816, where more information about what we at Impulsonics do can be found. Luke will be there himself, displaying our concept model and happy to talk to you about all things cell passaging automation between 4pm and 6pm on Tuesday 28th.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/635fd1514e386916821add65/f047e090-0619-4e09-9bdf-b1d5c9b34ef4/purple+on+white+72dpi.png</image:loc>
      <image:title>Updates - Where to find Impulsonics at SLAS International 2025 - You may well find him elsewhere as he’ll be attending the rest of the conference actively and is looking forward to meeting people to talk about our ground breaking automation technology harnessing acoustic waves to streamline existing processes. If you want to catch up with him, email enquiries@impulsonics.com.</image:title>
      <image:caption>The Society of Lab Automation and Screening International Conference and Exhibition will be taking place in San Diego Convention Centre January 25-29th. It celebrates the interconnectivity of technology and discovery, laboratory automation, innovation and analytics.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.impulsonics.com/news-1/r47w7xl540wssxjp13fg51dxnxkl3v</loc>
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    <lastmod>2024-12-12</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/635fd1514e386916821add65/18c3e269-7bed-4bcb-b43a-5ab52f7fd0dd/SLAS+2025.png</image:loc>
      <image:title>Updates - Impulsonics to display at SLAS International 2025 - The Society of Lab Automation and Screening International Conference and Exhibition will be taking place in San Diego Convention Centre January 25-29th. It celebrates the interconnectivity of technology and discovery, laboratory automation, innovation and analytics.</image:title>
      <image:caption>Impulsonics is thrilled to be part of this year’s event and to highlight our ground breaking automation technology harnessing acoustic waves to streamline existing processes. As part of the exhibition, we’ll be showcasing how our solutions are designed to make automation simple so scientists and researchers can focus on innovation. Dr Cox will be presenting a poster Cell passaging automation made simple using acoustic waves. He will be presenting actively at poster number 1133-B on Monday 27th January 2:00pm - 3:00pm. He will also be attending the rest of the conference actively. If you have a process you would like to automate or are interested in integrating the unique Impulsonics platform into your technology please reach out via enquiry [at] impulsonics.com to arrange a meeting with Dr Cox.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.impulsonics.com/news-1/impulsonics-introducing-adam-price-acoustic-engineer</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-11-19</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/635fd1514e386916821add65/7b8f37eb-a2f6-4e80-a49f-e0bae831e8f3/Screenshot+2024-11-05+at+12.46.49.png</image:loc>
      <image:title>Updates - Impulsonics Introducing: Adam Price, Acoustic Engineer</image:title>
      <image:caption>Welcome to the Sixth in our Impulsonics Introducing series about the people who make our team run in their own words. Up next is our Adam Price, Acoustic Engineer. 1.       What do you do at Impulsonics? I am the new acoustic engineer at Impulsonics, my role involves developing Impulsonics’ core technology. Day to day I run experiments to better understand the potential of ultrasounds use in biomedical research. Help plan the technical strategy of the company. I also work on understanding and developing the hardware that Impulsonics uses.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/635fd1514e386916821add65/cb20cb85-1571-4ce5-9715-bfecc3688d6e/Screenshot+2024-11-05+at+13.01.27.png</image:loc>
      <image:title>Updates - Impulsonics Introducing: Adam Price, Acoustic Engineer</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.impulsonics.com/news-1/impulsonics-introducing-steve-kitson-chair-of-the-board-of-directors</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-10-22</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/635fd1514e386916821add65/3cfda90d-36a3-4303-b5bf-72bab3bc166f/IMG-20240617-WA0005.jpg</image:loc>
      <image:title>Updates - Impulsonics Introducing: Steve Kitson, Chair of the Board of Directors</image:title>
      <image:caption>Welcome to the Fifth in our Impulsonics Introducing series about the people who make our team run in their own words. Up next is our Steve Kitson, Chair to the Board of Directors.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/635fd1514e386916821add65/6eeea709-e5ca-46d1-9dee-149b037c7025/WhatsApp+Image+2024-10-22+at+18.28.51.jpeg</image:loc>
      <image:title>Updates - Impulsonics Introducing: Steve Kitson, Chair of the Board of Directors - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.impulsonics.com/news-1/biotech-automation-made-simple-watch-our-new-explainer</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-09-27</lastmod>
  </url>
  <url>
    <loc>https://www.impulsonics.com/news-1/impulsonics-co-foundernbsp-elected-as-fellow-of-the-royal-society-of-engineeringnbsp</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-09-27</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/635fd1514e386916821add65/5ba370eb-1e21-4f44-a9b1-eca5ede3e70c/Bruce_Drinkwater_Headshot2_nice_backgrond_2024+%281%29.jpg</image:loc>
      <image:title>Updates - Impulsonics Co-Founder elected as Fellow of the Royal Academy of Engineering&amp;nbsp; - Professor Bruce Drinkwater  has been elected in recognition for his pioneering work in ultrasound.</image:title>
      <image:caption>Impulsonics, a leading innovator in biotech automation, is thrilled to announce that co-founder and Acoustics Specialist Professor Bruce Drinkwater has been elected as a Fellow of the Royal Academy of Engineering.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.impulsonics.com/news-1/the-evolution-of-impulsonics-embracing-innovation-and-growtha-new-look-same-commitment</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-09-19</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/635fd1514e386916821add65/4b194b41-c67e-44ee-b6d8-f5452f65c8d3/Impulsonics-Logo-1000+%282%29.png</image:loc>
      <image:title>Updates - A New Look, Same Commitment - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.impulsonics.com/news-1/impulsonics-to-display-at-elrig-2024nbsp</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-09-18</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/635fd1514e386916821add65/1725035074661-38KXU433D99MV8O33XX7/ELRIG-Breakthrough-zone.png</image:loc>
      <image:title>Updates - Impulsonics to Display at ELRIG 2024&amp;nbsp; - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.impulsonics.com/news-1/impulsonics-introducing-james-armstrong-scientific-advisor</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-07-17</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/635fd1514e386916821add65/5ce27813-ffc9-4ca8-bb83-6c06392922a0/James+armstrong+-headshot.jpg</image:loc>
      <image:title>Updates - Impulsonics Introducing: James Armstrong, Scientific Advisor</image:title>
      <image:caption>Welcome to the fourth in our Impulsonics Introducing series about the people who make our team run in their own words. Up next is our Scientific Advisor, James Armstrong.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/635fd1514e386916821add65/627abdbe-71a9-4685-ad77-dfc16bc6822b/James+armstrong+emojii.jpg</image:loc>
      <image:title>Updates - Impulsonics Introducing: James Armstrong, Scientific Advisor - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.impulsonics.com/news-1/impulsonics-introducing-saffron-creasey-levine-administrative-assistant</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-06-13</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/635fd1514e386916821add65/87bdbb35-4a13-423c-8add-2e4752f14303/WhatsApp+Image+2024-06-03+at+16.17.18.jpeg</image:loc>
      <image:title>Updates - Impulsonics Introducing: Saffron Creasey-Levine, Administrative Assistant - Welcome to the third in our Impulsonics Introducing series about the people who make our team run in their own words. Up next is new joiner Saffron, our Administrative Assistant.</image:title>
      <image:caption>1.       What do you do at Impulsonics? I am the Administrative Assistant, responsible for helping with the business operations and supporting the team by organising various administrative tasks, events and making sure everyone has got what they need. And Day to day, I take on tasks to ensure the smooth functioning of the wider team.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/635fd1514e386916821add65/c0ff04bb-28c1-42de-998a-b1caed658306/saffrons+emojiis.png</image:loc>
      <image:title>Updates - Impulsonics Introducing: Saffron Creasey-Levine, Administrative Assistant</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.impulsonics.com/news-1/acoustic-waves-plastic-waste</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-03-13</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/635fd1514e386916821add65/af611e0e-f3df-44c4-a996-2f1fa6550e92/Acoustic+petri+dish+1.jpg</image:loc>
      <image:title>Updates - Could acoustic waves help reduce plastic waste? - Make it stand out</image:title>
      <image:caption>A speaker levitating a petri dish, generated with Microsoft Co-Pilot.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/635fd1514e386916821add65/bc52d495-00cd-4b31-88b2-7e2f517b8eec/Lab+waste.png</image:loc>
      <image:title>Updates - Could acoustic waves help reduce plastic waste? - Make it stand out</image:title>
      <image:caption>Lab waste - can Impulsonics reduce the amount labs create?</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.impulsonics.com/news-1/impulsonics-closes-450k-initial-funding-round</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-05-01</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/635fd1514e386916821add65/c55f0743-d4ad-4aa0-8444-a30786bdab31/IMG_2747.jpg</image:loc>
      <image:title>Updates - Impulsonics closes £450k initial funding round</image:title>
      <image:caption>Members of the Impulsonics Team at Future Space, Bristol. Left to right: Amanda Franklin, Luke Cox, Ximena Vasto</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.impulsonics.com/news-1/impulsonics-introducing-luke-cox</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-09-18</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/635fd1514e386916821add65/75f41352-e17e-4498-bdc4-312105af5859/IMG_2728.jpg</image:loc>
      <image:title>Updates - Impulsonics Introducing: Dr Luke Cox, CEO</image:title>
      <image:caption>Welcome to the first in our Impulsonics Introducing series about the people who make our team run in their own words. This time our CEO Luke Cox! 1.       What do you do at Impulsonics? I’m the CEO which means I’m responsible for leading the company day to day. In reality it means I’m responsible for keeping all of the moving parts that make up Impulsonics running smoothly. That’s not just the people in the core team but also the wider network of stakeholders. I describe it a lot as juggling jelly. Am I mixing my metaphors? Yes, but maintaining consistent metaphors is fortunately not within my job description. 2.       What’s your background? I did a degree in Mechanical Engineering and during that had a very brief stint as an building services engineer. I learned a lot from that but mainly that I wanted to do something completely different! I did a PhD in the Ultrasonics Group at the University of Bristol focusing on acoustic levitation as I wanted to work on something really on the cutting edge of technology. After than I worked part-time for another start-up called Ultraleap who use ultrasound to allow you to feel things that aren’t there. Simultaneously I was also working on the idea for Impulsonics until I was able to go full time on that idea, developing the market proposition and the technology.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/635fd1514e386916821add65/3fd8363d-af76-47dd-a414-30f565128d75/Screenshot+2024-02-19+120343.png</image:loc>
      <image:title>Updates - Impulsonics Introducing: Dr Luke Cox, CEO - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.impulsonics.com/news-1/impulsonincs-introducing-amanda-franklin</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-02-19</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/635fd1514e386916821add65/72324542-d768-45e6-bbc4-a8309b50916d/Amanda.jpg</image:loc>
      <image:title>Updates - Impulsonics Introducing: Dr Amanda Franklin, Engineering Lead - Welcome to the first in our Impulsonics Introducing series about the people who make our team run in their own words. First up is our amazing Engineering Lead Amanda Franklin.</image:title>
      <image:caption>1.       What do you do at Impulsonics? I am the Engineering Lead, which encompasses guiding the research and prototype development. A big part of that is working out what to do: defining the key questions we need to answer and identifying knowledge gaps which are currently preventing us from answering them! Day to day I am designing and building rigs and prototypes to learn about different technical and customer aspects of the product, measuring and characterising acoustic devices, and running experiments on cells in the lab with Ximena, our biologist. I am also involved in making strategic technical decisions, and making sure there are enough tea breaks. 2. What inspired you to join Impulsonics?  I was interested to try the “start-up” thing, and gain experience being at that early stage where everything is pretty fluid, but you still need to choose a path! In the last company that I worked for the culture was amazing, and I was excited to foster from the beginning a great environment in which to work. Having a PhD in Acoustic Manipulation and having worked for one of the few extant companies using ultrasound for drug discovery (LUMICKS) and having read hundreds of papers extoling the promise of the technology for biotech applications I was keen to try to make those claims into a reality!</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/635fd1514e386916821add65/f3dfe308-079d-4c76-97af-aac1c3c03e61/Amanda+emojis.png</image:loc>
      <image:title>Updates - Impulsonics Introducing: Dr Amanda Franklin, Engineering Lead - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.impulsonics.com/news-1/impulsonics-board-gets-hands-on-insight-into-cell-passaging-process</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-01-10</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/635fd1514e386916821add65/d50c1828-470b-42a3-9bde-f95e38285015/board+lab.jpg</image:loc>
      <image:title>Updates - Impulsonics Board Gets Hands-On Insight into Cell Passaging Process - Make it stand out</image:title>
      <image:caption>Part of the Impulsonics team in the Future Space lab. Left to right: Ximena Vasto (Biological Scientist), Steve Kitson (Chair), Luke Cox (CEO) and Anthony Croxford (Hardware Specialist). Photo taken by Bruce Drinkwater.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.impulsonics.com/news-1/impulsonics-secured-300000-innovate-uk-grant</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-11-13</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/635fd1514e386916821add65/063b8794-ff38-45f7-bf54-cd444df92891/ukri-innovate-uk-square-logo.png</image:loc>
      <image:title>Updates - Impulsonics awarded £300,000 Innovate UK grant to streamline cell culture automation - Make it stand out</image:title>
      <image:caption>The Innovate UK Logo</image:caption>
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  </url>
  <url>
    <loc>https://www.impulsonics.com/news-1/impulsonics-welcomes-two-new-team-members-amp-relocates-to-future-space</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-11-09</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/635fd1514e386916821add65/c55f0743-d4ad-4aa0-8444-a30786bdab31/IMG_2747.jpg</image:loc>
      <image:title>Updates - Impulsonics welcomes two new team members &amp;amp; relocates to Future Space - Make it stand out</image:title>
      <image:caption>The new Impulsonics team: Amanda Franklin (Engineering lead), Luke Cox (CEO) and Ximena Vasto (Biological Scientist).</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.impulsonics.com/news-1/impulsonics-wins-top-prize-at-new-enterprise-competition</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-11-13</lastmod>
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      <image:title>Updates - Impulsonics wins top prize at Bristol New Enterprise Competition - Make it stand out</image:title>
      <image:caption>Impulsonics CEO Dr Luke Cox alongside Scientific Advisor Professor Bruce Drinkwater and Business Advisor Dr Steve Kitson at the New Enterprise Competition award ceremony.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.impulsonics.com/news-1/blog-post-title-one-zrdl7</loc>
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    <lastmod>2023-11-13</lastmod>
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      <image:title>Updates - Impulsonics wins funding from Bristol Runway Awards - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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